A Letter from the CEO: How Institutional Partnerships Will Assist Accredited Investors

February 17, 2016 Jason Fritton

Dear Valued Investors and Colleagues,

I wanted to personally take the time to clarify our most recent partnership and reiterate Patch of Land’s continued dedication to our customers and our investors.

Last week’s release of our $250 million engagement with a large institutional credit fund is a pivotal moment for our company. On one hand, we could appear to be heading in a similar direction as so many of our fellow marketplace lenders have gone. Instead, we are maintaining our position of making strategic decisions that are in the best interest of all our clients. As the release states, “The crowd -- our individual accredited investors who have thus far provided over 95 percent of our loan funding -- remains a priority to the company.”

But how?

We look at this milestone in the same light as the introduction of commercial loans to our product mix in late 2015. Patch of Land was (and still is to a large extent), known within the real estate crowdfunding space as a residential origination powerhouse - not commercial. But, driven by the notion of building long term relationships, we realized our growing customer base needed a product that grew with them. Single-family “rehabbers” turn into multi-family developers, then turn into full blown commercial real estate entrepreneurs. And Patch can be there every step of the way.

How does this parallel to working with institutions? Our engagement with larger partners affords us the flexibility - both financially and operationally - to develop products that are best suited for real estate entrepreneurs, as well as for our growing investor base. Overall, institutional capital will increase our origination volume rapidly while we continue to expand into other product types. This means not only a higher volume of loans posted to the website for our accredited investors, but also a greater variety of offerings to achieve a diversified and balanced portfolio for our clients and partners.

As proof of the continuing commitment to our retail investors, you will find many new features and informational assets designed to make both investing in, and managing your portfolio easier. Those features include new opportunity filters and search tools, portfolio accounting export functionality, a 100% mobile-accessible experience, a comprehensive offering status update section, and same or next business day automated clearing house (ACH) settlement. In the coming months, we will be launching a number of new enhancements to the platform to keep all of our clients at the cutting edge of online real estate investment.

In closing, I want to reiterate that Patch of Land was established to provide our clients the best-in-class, most-transparent, lending and investing experience -- bar none. We approach each day with the utmost confidence and believe that those who truly understand what Patch of Land exists to do will stand beside us in our endeavors. Ultimately, we have remained true to our mission since launching in October of 2013, and will continue to stand firm as our future growth unfolds. We look forward to continuing to grow our crowd of accredited investors and are extremely excited as we venture into new horizons in the ever-evolving marketplace lending industry.

Best Regards,

Jason Fritton
CEO and Co-Founder
Patch of Land


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